Summer came early for Southend and its traders this Easter with soaring temperatures and the return of the Southend Shakedown motorcycle event making it the busiest in recent memory.
 
After temperatures reached the mid 20’s, tens of thousands of tourists and residents flocked to the town’s sun-soaked beaches to enjoy traditional fish and chips, soak up the sun, and admire over 3,500 motorbikes that had roared their way to the seafront on Bank Holiday Monday.
 
A total of 18,461 sun-seekers visited the pier over the weekend – more than the whole of March. The Pier saw a fun Easter Egg hunt along with the opening of the new tearoom where Jamie and Jimmy’s TV show is filmed.
 
Meanwhile, the hidden historical gem of Prittlewell Priory attracted 5,442 visitors to its popular Teddy Bear Hunt – compared to 538 in Easter last year.

In anticipation of the busy weekend, significant extra resources were drafted in, including parking marshals to coordinate car park flow and BID rangers to welcome visitors and help reunite lost children with parents.

An extra 25 Veolia waste staff were drafted in to remove waste, with crews removing over 11 tonnes of rubbish from the seafront - from both bins and litter-picks - and clocking up a total of 320 working hours between them.
 
Scott Dolling, Director of Culture, Tourism and Property, said the success of the weekend showed that the extensive planning between the Council, emergency services and local police as part of Operation Heatwave had paid off.

He said: “This was the busiest Easter we can recall for many years with huge numbers visiting the breadth of our seafront and award-winning parks. The sunshine certainly helped, but the huge numbers clearly show the continued appeal of Southend as a visitor destination.

“I, like many, was delighted to see the return of the Southend Shakedown and congratulate the organising committee on such a well-attended, safe and enjoyable event.

“As one of the key agencies involved in ensuring the event ran smoothly, we will be attending a debrief and taking on board feedback from attendees, traders and residents.

“In particular, I would like to thank our Veolia waste crews for their fantastic work - many local residents and businesses have also told us what a fantastic jobs they did. They worked long hours, raking the beaches early in the morning, regularly empty bins throughout the day, then picking up litter in the evenings.

“It’s clear that our joint preparations have helped ensure were welcomed, had a fantastic time and will want to return again and again.”

Traders also saw a boom in trade. Joan Tiney, chair of Southend Seafront Traders Association, said: “We had live music on at The Borough and the atmosphere was great with no trouble just people having a great day out. I have not seen the seafront so packed in a long time and the organisers are to be complimented on all their hard work.”
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Jacqui Dallimore, chair of Southend Tourism Partnership, said: “The Roslin Hotel, like much of the Borough, has been exceptionally busy over the Bank Holiday especially on our large terraces and it’s been great to see the whole area buzzing with the glorious weather.
“There really is no better place to be when the sun is shining but of course Southend’s offer is increasingly all-year round with such a diverse and wonderful events programme.”

​Record numbers of visitors are coming to Southend’s shores and they are staying here for longer, the town’s tourism leaders have heard.
 
Businesses, volunteers and council partners were told the welcome news at Southend’s fourth Annual Tourism Conference, where representatives of Visit Essex also stated that Southend was experiencing an increase in overnight stays – the only borough in the county to do so.
 
The conference, held on Southend Pier last week, saw attendees sharing ideas for the upcoming season and reviewing the town’s progress against its ambitious tourism strategy, Destination Southend-on-Sea, which aims to propel the town to being “England’s number one coastal destination.”
 
Delivering excellent customer service was a key theme of the conference, following on from the ‘Make Southend Sparkle’ campaign, which sees residents and businesses join forces to spruce up the borough’s streets with litter picks, beach cleans and planting.
 
Place branding and developing better communications were also key themes that delegates were keen to highlight.
 
Scott Dolling, Director of Culture, Tourism and Property, said: “News that more people are visiting Southend and that they are staying longer is a real boon for the town and shows that businesses, volunteers and the council are working well together to deliver against our ambitious tourism strategy.
 
“That this news comes before the Easter Holidays – which typically sees the year’s first large surge of visitors and will this year welcome the Southend Shakedown Resurrection – is especially welcome.
 
“This conference, now in its fourth year, helps bring like-minded, positive businesses and organisations together to see how we can work better together for the benefit of the town and its economy.
 
Jacqui Dallimore, chair of the Southend Tourism Partnership, said: “Southend welcomes 7.5 million visitors a year, with tourism supporting 9,500 people through direct employment and bringing £440m into the local economy. It’s vital that Southend’s visitor offer continues to grow and evolve and the Annual Tourism Conference is crucial in setting the tone and establishing the priorities for the visitor season ahead.”

Blue Islands, a Flybe franchise partner, has today announced it will launch new daily flights to Guernsey from London Southend Airport, starting from 20 May 2019.

Tickets are on sale now at www.flybe.com. All ‘Just Fly’ seats are £29.99 one way, when booked by 30 Jan. From 31 Jan onwards fares will be from £29.99 one way.

The new service will be operated on 68-seat Blue Islands ATR 72-500, with flights taking just 75-minutes.

Glyn Jones, Chief Executive Officer of Stobart Aviation, owners of London Southend Airport said “We are delighted that Flybe franchise partner Blue Islands, has chosen London Southend to provide a new route to Guernsey from our fast growing airport. We have now launched an incredible three new routes in January alone. With our own railway station just 100 paces from the terminal door, up to six trains an hour into London in under an hour and our award-winning customer service, we expect our latest route to the Channel Islands to prove very popular with passengers from London and the South East.”
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Rob Veron, Blue Islands CEO: “As a Channel Islands based airline, Blue Islands is proud to launch a new daily service from London Southend to Guernsey, making it easier than ever to discover our beautiful island. Equally, the service offers Guernsey residents an effortless way to arrive in London thanks to London Southend’s excellent train connections to central London.”​

Leigh-on-Sea has been crowned the happiest place to live in Britain for the second time in three years after topping Rightmove's 2018 Happy at Home Index.

The town originally took top spot in the 2016 index, and has climbed back into first place again this year.
 
The findings follow a survey of more than 21,000 people by Rightmove, which asked people how happy they are with where they live across 219 areas in Britain, based on factors such as community spirit, feeling safe, earning enough money to live comfortably, proximity to green spaces and amenities, friendliness and artistic and cultural activities.
 
Leigh-on-Sea scored highly for community spirit, the opportunity to develop skills, and restaurants and shops.
 
Valerie Morgan of Leigh-on-Sea Town Council said: "We’re all quite friendly here. People like to pass the time of day with one another, rather than ignore each other. There is also quite a large dog walking community down here so there’s lots of social interaction and people stopping and chatting to each other.”
 
Rob Cooke, director of Hunt Roche estate agents in Leigh-on-Sea, said: “There is just a lot going on, there are some pretty trendy parts of Leigh-on-Sea.”
 
The 10 happiest places to live according to Rightmove’s survey:

1. Leigh-on-Sea, East of England
2. Farnham, South East
3. Monmouth, Wales
4. Christchurch, South West
5. Leamington Spa, West Midlands
6. Newbury, South East
7. Macclesfield, North West
8. Hitchin, East of England
9. Tunbridge Wells, South East
10. Kendal, North West

Southend Council is set to campaign for an outer relief road to the east of the borough, another river crossing to the east of the Lower Thames Crossing, and for the Crossrail line to be extended to Southend.
 
The ambitious demands form part of a draft five-year plan (2019-2023) which will be discussed by the council’s cabinet on November 6th.
 
The draft plan has been drawn up on the back of a major public engagement programme called ‘Southend 2050 – be part of the conversation’ that started in spring 2018.
 
Over 35,000 people were reached through the work, with 4,000 people actively taking part and 55 events taking place.
 
This work has identified the sort of place residents and stakeholders want Southend-on-Sea to be, and the work needed now and over the next five years (to 2023) to help make that happen. The roadmap also identifies key milestones and projects that will be delivered up to 2023.

Other milestones in the draft plan include the first tenant moving into Airport Business Park Southend by 2020, the start of the Better Queensway regeneration scheme in the same year, the opening of the new Pier pavilion in 2021, and the completion of the Airport Business Park by 2023.
 
The milestones also highlight that a renewed partnership with the voluntary and community sector is a key aspiration for 2019, as is working with schools and academy trusts to secure improvements in underperforming schools.
 
Cllr James Courtenay, Deputy Leader of the Council, says: “Our draft five-year plan for the borough demonstrates a clear ambition and clear direction of what we want to do and what we want to achieve as a council and also as a place.
 
“We know that Southend-on-Sea, and south Essex as a whole, are going to grow in the future, and we are working with councils across south Essex on that.  It will bring numerous economic and social benefits to the area. 
 
“However, we are also adamant that this must be infrastructure led and that is why we are planning to campaign for a road to the east and aim to secure funding for it by 2023, call for Crossrail to be extended to Southend-on-Sea and also help make the case for a further river crossing to the east of the proposed Lower Thames Crossing.”
 
Cllr John Lamb, Leader of the Council, added: “I am delighted to present this plan for the future of our Borough. This is truly a resident and stakeholder led piece of work, and I want to thank each and every person who has got involved.
 
“Our ambition for the Borough and our draft five-year plan has come directly from what local people, businesses and stakeholders have told us they want.
 
“I want to be clear that this isn’t about the year 2050, but it is about planning for the future whilst also dealing with the challenges and issues we face today, tomorrow and over the next five years.
 
“Planning ahead and having an ambition is an essential part of any successful business or place.
 
“Our draft ambition and five-year roadmap has emerged from detailed engagement with a cross section of the community and helped us to identify what we want to achieve as a place, and how we deliver that collectively with our public sector partners, local residents and businesses.
 
“It has told us clearly what is important to local people and it is already helping us to deal with the here and now too.
 
“The excellent and extensive engagement work we have done has helped us to clearly focus on what needs to be done now and into the future to ensure that we achieve our outcomes for the community.”
 
Cabinet are being asked to approve the draft documents and refer them to all three November scrutiny committees for further comments before consideration by a special cabinet on 4th December and then Full Council on 13th December.
 
The draft documents can be read here (agenda item 4).

Visitor numbers to Southend reached a record high in 2017, according to a new tourism assessment.
 
The key results from the 2017 Economic Impact Assessment – an independent assessment conducted by tourism insights experts Destination Research - has shown that tourism in Southend reached new heights in a record breaking year.
 
Key results show that:

• More than 7.5 million trips were undertaken in the area, an increase of around 500,000 from 2016
• £335m was spent by tourists, an increase of £22m from 2016
• 9,587 jobs supported for local residents, an increase of 607 from 2016
• £50m generated from overnight visits, an increase of £2m from 2016

Cllr James Courtenay, cabinet member for growth, said: “Figures from the recent Economic Impact Assessment reveal Southend’s tourism economy continued to go from strength to strength last year. The council has worked closely with our partners, such as Southend BID, to entice day-trippers to the borough and encourage them to stay longer.
 
“I’m pleased to see an increase in number of trips, number of overnight visits, money spent in the borough through tourism and also more tourism jobs filled by local people. This is all fantastic news for the town.
 
“So far this year we have also seen record visitor numbers for the pier, and I am confident that visitor numbers for this year will be similarly impressive. Our focus now must be to continue to ensure our town remains a place people wish to keep coming back to and our recent High Street summit is and important part of that.”

The Danish capital Copenhagen will be among the first 14 destinations chosen by Ryanair for its new base at Southend Airport.

Ryanair will be basing three aircraft at Southend Airport, with flights from Southend-Copenhagen starting on April 2. This brand new route will be operated three times a week on Tuesdays, Thursdays and Saturdays.
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Besides Copenhagen, Southend becomes available to travellers to and from Alicante, Bilbao, Brest, Cluj, Corfu, Dublin, Faro, Kosice, Malaga, Milan, Palma, Reus and Venice.