ADVENTURE Island has been named as one of the top amusement parks in the UK.
As thousands flocked to sundrenched Southend beaches at the weekend, the online holiday review site TripAdvisor ranked the town’s seafront attraction at number nine in the Top 10 UK Amusement and Water Parks category of its Travellers’ Choice Awards 2013.
The fifth annual awards rated the world’s best travel spots and destinations based on customer feedback reported to the website. A total of 279 reviews have been posted about the park on TripAdvisor, with 86 per cent of customers rating it as “excellent” or “very good.”
The latest accolade comes 12 months after TripAdvisor gave a certificate of excellence to the fun park.This award is only given to “the most exceptional firms” and those that have consistently earned top ratings from travellers.
Marc Miller, Adventure Island managing director, said: “This new honour further cements Adventure Island’s status within the UK tourist industry and will help it to gain an increased presence nationally. It is also testimony to our excellent customer standards, which come from our superb team."
He added: "Over the years, we have developed Adventure Island into the UK’s No1 free admission fun park and that is all down to delivering a truly great visitor experience.
Visitors may soon be able to ride on two of the largest rides ever installed at the seafront. Adventure Island’s owners are seeking planning permission for a 147ft big wheel and 196ft Starflyer carousel to draw in the crowds.